How you benefit: Your customers see and feel the sharper edge of your team, and reward you with their trust and business. Your staff enjoy that sharper edge too, are proud to work for an organization that appreciates them and challenges them to raise their game (and they do). This is good since replacement costs of your most valuable folks run anywhere from 150% – 200% of their salary, not to mention the interim strain on you and your team while you carry their load.