Our Methodology
It’s Only
Kinda Magic.
Clients marvel that our results feel like magic. We combine the science of change communication and public relations with expert facilitation and leadership development to lay the groundwork for the people-side of your project.

April Armstrong, CEO of AHA Insight
Highly effective communicators generate almost 50% higher total returns than those who aren’t.
Research Finding
AHA Insight
The AHA Approach
Three phases. One big win.
Our holistic, three-phase approach uses proven qualitative and quantitative methods to achieve results for you. And it’s hiding in plain sight. It spells AHA.

See the full lay of the land
Assess
We begin with assessments to glean critical insights. Illuminate blind spots and bring clarity to the attitudinal, perceptual, and behavioral realities scattered across the terrain of your goals, including the influence targets that matter most.

Prioritize what matters most
Heed
You and your team select the priority insights you see as most urgent and important to heed. We help separate signal from noise so your energy goes where it will move the needle.

Execute, calibrate, and course-correct
Align
We work alongside you and your team to align your key messages and leadership behaviors and execute collaborative influence strategies at every level. As you implement, we help you calibrate and course-correct along the way to success.
You sidestep the most common landmines that tank most change initiatives, and chart a surprisingly efficient path to success.



Tackle the challenge (not Bob)
A free 30-minute discovery call is all it takes to see if we’re a fit and put your team or high-stakes initiative on a path to success.
